Experiential super agency GPJ Worldwide, once again reached out to MODE to provide Screens Producing, Content Production, and Creative Direction for Alibaba's Gateway 2017 summit, in Toronto. With Alibaba Chairman Jack Ma on hand, accompanied by Canada's visionary Prime Minister, Justin Trudeau, this event had to deliver at the highest level.
A combination of immersive sales floor, and arena scale main session presentation demanded content that was thematic, reactive, and at enormous scale. MODE worked with Possible in Los Angeles to utilize the VR application Tilt Brush to create a process for 'painting' immersive looks, and implementing them in the projection mapped immersive screen space.
Custom sequences were created for the event's main introduction, as well as for Jack Ma, PM Justin Trudeau, and the other VIP's present. Onsite, MODE's Screens Producing squad nimbly handled last minute updates, tracked and delivered all screen assets, and provided smooth and easy execution of media cues.
We are always thrilled to work with the team at GPJ, creating amazing moments !